Steak ‘N Shake could be famous for his burgers and his milkshakes, but now he makes the headlines for something completely different: Bitcoin. The American fast food chain has recently shared that he saw early success after adopting Bitcoin payments in all American places, and figures put the head both in the cryptography and restaurant industries.
Fast food meets the Lightning network
During the Bitcoin 2025 conference in Las Vegas, Steak ‘N Shake Coo, Dan Edwards, went on stage with a daring complaint: the company has already reduced payments processing costs in two thanks to Bitcoin. Instead of relying on traditional credit card rails, which often come with costs between 2 and 3%, the chain used the Lightning network, a layer 2 solution which allows fast and low cost Bitcoin transactions.
Just inside: steak n shake has just said “#Bitcoin Is faster than credit cards “.” We save 50% in processing costs “
“We see a peak in growth after accepting the BTC”
pic.twitter.com/i9feebbjzw
– The Bitcoin historian (@pete_rizzo_) May 27, 2025
The Lightning network is not content to speed up payments. It reduces costs, reduces dependence on banks and to propose a decentralized way of transferring funds. It is a big problem in an industry where the margins are notoriously tight.
1 in 500 world Bitcoin transactions
According to Edwards, Steak ‘N Shake did not just test this. On first day Deployment, the chain was responsible for a Bitcoin transaction on 500 worldwide. It may not seem huge, but for a chain of burgers to do this kind of Impact in the Bitcoin ecosystem, in particular In 24 hours is not an easy task.
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Reduce costs without reducing corners
This decision was not one of the titles. Edwards stressed that the lower transaction costs translate directly into better margins, a crucial advantage in the field of fast food. By reducing payment costs by almost 50%, the company can reinvest this money In Operations, staff or customer experience.
This type of efficiency could define a trend. If other channels follow suit, Bitcoin maybe not just be For technicians and traders more. It could be something you use when taking the lunch.
A wider technological vision
Bitcoin payments are only one piece of larger technological strategy of steak ‘n shake. Edwards alluded to a future that includes kitchens powered by AI, drone deliveries and perhaps even loyalty programs powered by blockchain. It is a vision that combines a classic Americana with a futuristic touch.
The company also explores the idea of accepting the bitcoin of international franchisees, opening The door of expansion supported by the crypto-art on the markets where local regulations allow.
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Customers have fun
To celebrate deployment, Steak ‘N Shake presented a limited “bitcoin burger” and a “Milk-Shake Bitcoin” in certain places. These were small but intelligent marketing games that helped to raise awareness and encourage payments of the first Bitcoin.
Real adoption, real results
In a space often filled with media threw, the bitcoin movement of steak ‘n shake stands out because it is functioning. Society has seen measurable savings and significant adoption almost immediately, outburst Hamburgers and poured ends.
It is not just proof of concept. It’s real crypto, With fries on the side.
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Main to remember
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Steak ‘N Shake reduced its payments to pay 50% after adopted Bitcoin via the Lightning network.
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On the launch day, the company represented 1 Bitcoin transactions out of 500 worldwide, reporting a strong early adoption.
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The fast food chain underlined how lightning networks payments offer faster speeds and lower costs compared to credit cards.
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Bitcoin payments are part of a wider technological vision that can include AI kitchens, drone deliveries and blockchain loyalty programs.
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Promotions like “Bitcoin Burger” and “Bitcoin Milkshake” have helped to raise awareness and lead to the use of real cryptography among customers.
The post steak ‘n shake slashes fresh of 50% after the deployment of Bitcoin appeared first on 99Bitcoins.
