Host: Alizah Whitney Johnson
Park City, UT — As the Sundance Film Festival prepares for its final year in Park City, CryptoMondays comes at a pivotal cultural momentbringing together founders, filmmakers, investors, technologists and cultural leaders to explore how film, media, artificial intelligence and on-chain systems are reshaping the future of the creative industries.
Hosted by Alizah Whitney Johnson, CryptoMondays at Sundance Isn’t Just an Event, It’s a Solutions Forum. At a time when old media models, financial systems, and creative infrastructures are being fundamentally challenged, this gathering focuses on transparency, ownership, and new pathways for creators through blockchain, Film3, and AI-powered tools.
“Media and marketing are the most influential industries in the world – and film is a business,” Johnson said. “We come to Sundance to have an honest, forward-looking conversation about how blockchain systems, AI and Film3 can create more functional, transparent and equitable models for creators and communities.”
CryptoMondays is widely recognized as the largest real (IRL) Web3 community in the worldwith weekly gatherings in dozens of cities around the world. Its strength lies not only in its scale, but also in its emphasis on real human relationships, education and practical collaboration beyond online discourse.
This year at Sundance, CryptoMondays is partnering with House 2050a global events platform inspired by the United Nations Sustainable Development Goals and designed to raise awareness and take action on critical social, economic and environmental challenges. Through immersive programming, cultural storytelling, and cross-sector collaboration, 2050 House creates a powerful context for conversations at the intersection of storytelling, technology, impact, and global systems change. This collaboration reinforces CryptoMondays’ commitment to connecting decentralized technologies with real-world results, aligning Web3 innovation with the cultural influence of media and the urgency for global impact.
Johnson emphasizes that his work at the intersection of media and Web3 is deeply intentional. “I believe that many of the challenges we face in our social and economic reality – around trust, ownership, access and value creation – are directly linked to the way our systems are structured,” she added. “Web3 and decentralized technologies offer real tools to rethink these structures, and media is the most powerful way to make this change visible, understandable and culturally relevant. »
CryptoMondays at Sundance creates space for education, collaboration and real-world engagementbringing together leaders exploring how decentralized ownership, AI-driven filmmaking, and emerging media infrastructures can address systemic challenges in global creative and financial ecosystems.
A long-time advocate for entrepreneurship as a catalyst for social change, Johnson notes that the event is intentionally solutions-focused. “Entrepreneurship is one of the most effective ways to change the world,” she said. “We invite brands and sponsors we sincerely believe in – companies that create meaningful products and services – and create an environment where people can discover these solutions while participating in important cultural conversations. »
The event also reflects the growing convergence of AI and Web3. AI-driven programming has become an integral part of CryptoMondays globally, and Sundance provides a timely platform to examine how AI, cinema, and on-chain systems are evolving together – not just as technologies, but as instruments for cultural and economic impact.
This year’s CryptoMondays at Sundance is designed to attract builders, thinkers and investors who are actively shaping the future – individuals and organizations ready to engage with the future rather than debate it on the sidelines.
Sponsorship opportunities are now available for brands seeking meaningful alignment with one of the most culturally significant times of the year. Sponsors gain access to a curated audience, authentic engagement and association with a conversation defining the next chapter of media ownership, technology and creativity.
Join the Last Dance in Park City and help shape what’s next. All the details about it here.
About Alizah Whitney Johnson
Alizah Whitney Johnson is a marketing and media professional with over 15 years of experience at the intersection of technology, creative strategy and social impact. With experience in fashion, film, music and entrepreneurship in the United States and India, she brings a global perspective on how media shapes culture, belief systems and economic realities.
She is the founder of Company Mediaa nonprofit media organization that uses film, music and education to empower women, girls and underrepresented communities. Through his work in AI-based media, Film3, and blockchain, Johnson advocates for more transparent, equitable, and purpose-driven creative ecosystems.
About CryptoMondays
CryptoMondays is the the world’s largest real Web3 communityorganizing weekly gatherings in cities around the world. Founded in 2018, the community focuses on education, collaboration and connection with the real world – bringing together founders, creatives, technologists and investors to build, learn and shape the future of decentralized technology.
