Coinbase has added a blockchain project’s upcoming governance and utility token “neobank” to its listing roadmap, putting the soon-to-be-launched asset on a potential path to trading.
The largest cryptocurrency exchange by trading volume in the United States says it may soon support Superform (UP), a “user-owned neobank, enabling execution of arbitrary actions across chains with a unique signature and offering products structured to optimize yield,” according to project documents.
Superform is expected to launch its token on Tuesday, which Superform co-founder Blake Richardson said will be used for governance, to pay in-app gas fees, and to direct the protocol’s rewards. He also notes that managers will need to run vault policies and validators will need to stake for PPS updates.
Richardson says Superform didn’t want to follow in the footsteps of projects that launch tokens before rolling out products.
“Superform took a different approach. Since its inception in 2022, we have focused on creating truly sustainable products that benefit the end user. In 2023-2024, it looked like a yield market. Something with undeniable value that we delivered to over 150,000 users. In 2025, we realized the broader vision of building a non-custodial banking alternative. A “neobank” that has no pushed users to play their It does not feature dark schemes or hidden fees, breaking patterns of abuse in crypto and finance.
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