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Doodles, the team behind the globally recognized non-fungible token collection, “Doodles,” has teamed up with Universal Monsters, the entertainment studio bringing classic horror icons like Dracula and Frankenstein to the Web3 space, to launch a new collection of non-fungible stickers on Telegram. In response to this integration, Doodles saw its daily sales increase by 13% compared to the previous day.
NFT Doodles and Universal Monsters integration
In an October 28 blog post, the Doodles NFT team confirmed that it had partnered with the Universal Monsters team to launch non-fungible token stickers on Telegram. Launched in October 2021, Doodles is a non-fungible token project from digital artist “Burnt Toast” and his team featuring a limited edition of 10,000 cartoon profile photos hosted on the Ethereum blockchain network.
timeless icons of horror, inaugurated in the onchain era.@UniversalPics” Universal Monsters x Doodles. come to @ton_blockchain. pic.twitter.com/fSXwiw2V5h
– doodles (@doodles) October 28, 2025
Doodles are known for their playful, pastel art style featuring various characters like humans, cats, and aliens. The project quickly gained attention for its active community engagement and unique approach to nurturing its holder base. Since its launch, Doodles has expanded into areas such as animation, music and partnerships. Its recent developments include the launch of Doodles 2 and the DOOD token.
On the other hand, Universal Monsters is a media franchise centered on a series of iconic horror, thriller, and science fiction films produced by Universal Pictures from the 1920s to the 1950s. It features characters like Dracula, Frankenstein’s Monster, the Mummy, the Wolf Man, and the Invisible Man, which established the classic era of monster movies and became a profitable and enduring brand.
Universal Monsters NFT Stickers Overview
As part of the new integration, Universal Monsters plans to leverage the functionality and experience of Doodles’ non-fungible tokens to create limited-edition digital collectibles of their iconic monsters. Integrating Universal Monsters into NFT signifies a move to engage new audiences by adapting timeless stories and characters for the decentralized internet and NFT space.
This NFT initiative is part of a broader strategy to expand the Universal Monsters brand into new experiences, including theme parks like “Dark Universe” at Universal Epic Universe and Halloween Horror Nights. The NFT partnership shows how traditional entertainment giants and emerging Web3 studios can work together to redefine fandom for the connected generation.
Popular messaging app “Telegram” began allowing users to buy, sell and trade stickers as unique digital assets in December 2024. Since then, Telegram has expanded its offering of non-fungible tokenized stickers, with big brands like Lamborghini and famous NFT collections like Pudgy Penguins. Telegram NFT Stickers have boosted the global NFT market by bringing digital collectibles to a mainstream audience, creating new monetization opportunities for creators, and bridging the gap between social media and Web3.
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