Key takeaways
Why is everyone getting into the private life story?
Experts believe this will be crucial, especially as global payments are made via stablecoins.
How has the privacy coin sector performed in 2025?
The segment is topping the charts with an average rally of 100%.
The on-chain privacy narrative continues to attract new players. Tempo, the upcoming payments-focused channel built by Stripe and Paradigm, will also adopt some privacy features.
Matt Huang, founder of Paradigm and project manager at Tempo, said that this decision followed several requests from design partners.

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Earlier in the week, Coinbase CEO Brian Armstrong also confirmed that they are exploring “private stablecoin transactions” for Base, the Ethereum Layer 2 incubated by the exchange.
So why this sudden rush? And why now?
Demand for privacy explodes
Blockchain is often confused with privacy. But it is an open book that anyone, anywhere can view, without any consideration for users’ privacy. And critics always mention money laundering and illicit funds as the driving force behind the discourse.
But the demand for privacy is not only linked to crime. Imagine buying coffee with your bank card or mobile payment.
Would you agree if the merchant could check all transactions you made with the card, including the current balance, at will?
Well, that’s what open blockchains do. This could easily make you an easy target, especially for celebrities and VIPs.
So why not bring similar technology that protects and preserves the privacy of this personal information into Web3? This is exactly what’s behind the renewed push for private on-chain transactions.
Mert Mumtaz, founder of Solana-based development company Helius Labs, believes that the story could explode 1000X.

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Privacy Coins to Win
For speculative games, coins like Zcash (ZEC)popularly known as a private alternative to Bitcoin (BTC), and Monero (XMR) saw massive rallies as the narrative accelerated in the second half.
From a sector perspective, the segment has outperformed others on a year-to-date basis. The category jumped 112%.

Source: Artemis
Monero and Zcash have been the best performing privacy coins. But there are others assets like Zano (ZANO) and Railgun (RAIL) which also saw impressive returns.

Source: CoinGecko
That said, this remains a legal gray area. Although private cryptocurrency mixers like Tornado Cash have faced scrutiny in the past, it remains to be seen how lawmakers will view the continued push for on-chain privacy.


