Donald Trump makes one of the newspapers once again in cryptographic space – this time with an upcoming game based on the blockchain that mixes virtual real estate and digital assets.
Described by initiates as a city creation simulation with elements of financial gameplay, the project should be launched later in April and reflects the president’s long -standing interest in the games on the theme of companies.
Although it recalls monopoly in style, the project is not officially linked to the classic belonging to Hasbro. Sources familiar with the question say that gameplay will revolve around the purchase, trading and construction of virtual properties using currency in the game supported by the blockchain. Despite rumors connecting the new game to Monopoly Go!, Trump camp denied any direct association, calling for such speculative claims.
Behind the effort is Bill Zanker, a long -standing employee from Trump and a key figure in several of the previous companies related to family cryptography. Zanker was linked to Trump NFT collectibles, the Memecoin “Trump Coin” project and the Firmt Fight Fight LLC Firm, which appears in official deposits linked to the Crypto brand.
In 2024, Zanker would have attempted to react to Trump’s rights: the monopoly style board game that Trump published in 1989 – but Hasbro no longer held the license and clearly indicated that he had no involvement in cryptographic projects affiliated with Trump. The company also declared that it does not have the granting of licenses on the intellectual property of the monopoly to the initiatives of the blockchain.
The digital expansion of the Trump family does not stop at the games. Recent brand deposits suggest NFT fashion ambitions and online windows. Meanwhile, Trump’s sons launched their own companies, including a bitcoin extraction operation and a DEFI startup called World Liberty Financial.
At the same time, Trump’s political position on the crypto has changed. Once skeptical, he now defends the policy of digital assets, supporting legislation adapted to industry and appointing an advisor focused on crypto. This pivot has raised ethical questions, with criticisms warning blurred lines between the influence of the public and the private gain.
Eric Trump, however, rejects criticism. Addressing Fortune, he supervised the involvement of family’s blockchain as personal rather than political. “Crypto is not a blow-that’s something we believe,” he said.




