On April 30, 2025, the popular Crypto exchange, Kraken, officially launched Kraken Embed, a digital asset solution for the market designed to help financial institutions offer crypto services directly within their platforms.
Target Neobanks, Fintechs and traditional financing platforms, Kraken Embed gives these companies immediate access to the secure backen infrastructure in Kraken, regulatory licenses and deep liquidity in hundreds of cryptocurrencies.
What is Kraken Integration?
More specifically, Kraken Embed is a crypto-as-a-service solution (CAAS) which allows third-party platforms to integrate crypto trading directly into their frontal applications or websites. Instead of building their internal digital asset offers, banks and fintechs can integrate Kraken Embed using modular APIs.
The creation of a crypto service from zero would take months, but the ready -to -use model of Kraken Embed allows institutions to launch offers of digital assets fully compliant in a few weeks. Consequently, companies can focus on marketing and delivery of excellent user experience while Kraken manages all Backend work, such as asset lists and commercial executions.
First institutional partner of Kraken: Bunq
European leader Neobank Bunq recently introduced his new cryptocurrency investment feature using the Kraken integration solution. This Kraken Bunq partnership allows the Bank based in the Netherlands to offer more than 300 cryptocurrencies to its mobile users more than 300 cryptocurrency.
The regulated Crypto trading solution has already been published in six European countries, including France, Spain, Ireland and Italy. In addition, Kraken’s expertise in the regulation of Mica (Crypto markets) has enabled Bunq to develop in broader European markets, which is already part of its development plans.
Why integrate is a game changer for financial institutions
Here is how Kraken’s integrated CAAS solution can considerably benefit banks and institutions.
Simplified infrastructure
The construction of a cryptographic product from zero traditionally requires high -cost proprietary development or complete outsourcing. With Kraken Embed, institutions will no longer count on these complicated requirements.
Instead, they can draw on the existing Kraken infrastructure, save time and reduce operational risks. This includes secure storage of the cryptographic portfolio of Kraken, the update tokens lists and the treatment of reliability.
Regulatory compliance outside the box
The constant changes in global digital asset policies have dissuaded many companies from providing crypto offers to their users. However, the Kraken Crypto-A-Service solution follows a clear regulatory framework, allowing banks and businesses to have fully compliant cryptographic access.
Given this, institutions can launch cryptographic products with confidence, knowing that Kraken’s experience covers various international policies, from Europe to other major regions.
Liquidity and expertise on the Kraken market
With more than a decade of experience in cryptographic markets, Kraken has access to more than 370 tokens, including Bitcoin and the best altcoins, and some of the deepest liquidity in the industry. Financial institutions using Engred can offer their customers competitive prices, tight differences and reliable commercial execution, all supported by a platform faithful to millions of global customers.
The regulatory back wind: global mica and cryptography policy
The Crypto-Active Markets Regulations (MICA) provide a unified legal framework for cryptographic asset offers across the EU. This policy shapes how digital asset services are provided and facilitate the adoption of institutional cryptography.
Beyond Europe, regulators of other jurisdictions such as the United States are also moving towards clearer cryptography directives. For example, the Securities and Exchange American Commission (SEC) created the cryptographic working group to clarify cryptographic services for the application of federal laws.
The rise in access to institutional cryptography
An increasing number of global institutions explore avenues to provide cryptography services to their customers. According to Pymnts’ ideas, banks like ING and US Bank invest in infrastructure supporting the institutional adoption of tokens and fintech cryptography solutions.
Integrating into this trend, Kraken Embed reduces obstacles to entry and allows companies to launch more quickly, test demand and develop strongly in new market segments. As interest in regulated cryptographic products increases, tools and integration could become fundamental solutions for the future of the digital economy.
Expert quote from Kraken
Kraken payments and blockchain, Brett Mclain, highlighted the EMBED’s basic offer to provide institutions with a confidence and business level for crypto services.
Mclain said: “Thanks to integration, Kraken extends his in -depth expertise to institutions looking for a reliable, compliant and friction entry point in the crypto.”
While the crypto continues its passage from the niche to the dominant current, integrate the Kraken positions at the forefront of institutional adoption.
Final reflections: Kraken establishes a new standard with integration
Kraken Embed is an essential innovation that allows financial institutions to capture the maturity cryptography market. It offers banks and fintechs an effective way to deploy cryptocurrency products without compliance obstacles or technical costs which generally slow down such initiatives.
By delivering a quick, compliant and secure gateway to cryptographic trading, Kraken helps financial institutions meet the growing demand for digital assets while remaining aligned with regulatory policies.
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Faq
What is Kraken Embed and how does it work?
Kraken Embed is an crypto-construction trading infrastructure specially designed that institutions such as banks, payment providers and Fintech companies can install digital asset services. It works by connecting the frontal platforms to the Kraken backend via APIs.
Why is Kraken important for financial institutions?
Kraken Embed allows financial companies to quickly and securely provide cryptography services to their customers without having to build their own infrastructure from zero. It reduces the risks of conformity and development while being profitable, scalable and highly regulated.
What institutions already use Kraken Embed?
The best European digital bank Bunq used Kraken Embed to launch a cryptographic trading functionality within its banking platform in a few weeks.
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References:
- Bunq brings a crypto to invest in its secure banking application | Bunq Newsroom (Bunq)
- What is crypto-active markets (Mica)? (Investopedia)
- Report: ING working on the Stablecoin project with other banks (Pymnt)
The post Kraken unveils “Embed”: a crypto solution as a service (CAA) which changes the situation for banks and fintechs appeared first on 99Bitcoins.
