Sony has officially launched Soneium mainnet, its layer 2 Ethereum blockchain, according to a January 14 statement shared with CryptoSlate.
Soneium leverages the OP Stack infrastructure developed by the Optimism Foundation and prioritizes streamlined blockchain experiences. Its ecosystem includes Sony’s NFT-focused fan engagement platform, created by SNFT Inc., and the Soneium Spark incubator to support emerging projects.
Blockchain gained traction during its testnet phase, where Soneium Minato hosted over 32 projects selected from 1,700 applications for the Spark incubation program. Additional independently developed applications span entertainment, gaming, social platforms and finance, contributing to a network that now has more than 14 million accounts and 47 million transactions.
Sony positions Soneium as the foundational layer of a decentralized Internet. The platform aims to connect Web2 audiences to Web3 technologies, enabling inclusive participation while equipping creators with tools to protect intellectual property and foster innovative ideas.
Sota Watanabe, Director of Sony Block Solutions Labs, said:
“Our vision with Soneium is simple but ambitious: to build an open Internet where creativity flows freely and fairly, and enable the next wave of users to adopt Web3. »
Sony’s new projects
Beyond the Soneium mainnet launch, Sony also revealed that it is introducing two new projects to the crypto ecosystem, including a fan marketing platform and an S. Blox exchange.
Fan marketing platform by SNFT Inc.
The platform is designed to enable brands, creators and businesses to use NFTs for fan engagement and marketing.
The tool simplifies NFT issuance and data analysis, offering an integrated web wallet with social login. This approach reduces barriers for new users, ensuring seamless participation in Web3 activities.
Sony also plans to pilot the platform with its entertainment subsidiaries, creating NFTs on the Soneium network to provide value and deepen fan engagement.
The project will be launched in February 2025.
S.BLOX Exchange Services
S.BLOX Inc. has launched a revamped crypto asset trading platform, replacing ‘WhaleFin’ with an improved interface and broader currency support. A new mobile application is being developed to improve the user experience.
S.BLOX is offering BTC rewards for new accounts and transactions to celebrate the launch alongside an NFT distribution campaign in February 2025.
The exchange service, available exclusively in Japan, aims to foster innovation within the Soneium ecosystem.
