The first half of 2025 was hectic for the crypto. The price of Bitcoin (BTC) climbed around 24% in the first six months while Ethereum (ETH) lost almost 12% of its value.
President Donald Trump took office in January, the American approach to cryptocurrencies has changed considerably. Several proceedings against the cryptographic companies initiated during the Biden administration have been abandoned or resolved. And the adoption of the Act on Engineering marked the first cryptographic legislation in the United States
Bitcoin has also become the active asset in the middle of the uncertainty of Trump prices, pushing it to a top of all time of around $ 112,000 in May. The institutional interest in Bitcoin and Crypto has also soaring, with Bitcoin Net Net (ETF) (ETF) inputs, totaling around $ 14.4 billion on July 3, according to Farside Investors data.
The BTC currently negotiating at more than $ 117,000, here are some trends that investors can expect to see in the second half of 2025.
Bitcoin Treasury Companies Boom
Since Trump signed a decree in March to create a reserve of American strategic bitcoin, several Bitcoin cash companies have emerged. A Bitcoin cash company holds a major part of its BTC reserve assets.
While the strategy led by Michael Saylor (formerly Microstrategy) has been following the model for years, companies like Metaplanet and twenty One have become new entrants. Last week, Saylor said that Bitcoin cash companies have an exponential growth potential – they can grow as quickly as they can issue security and buy BTC.
Companies like Coinbase and Universal Digital Inc. have also announced plans to create a BTC treasure. Last month, the American Securities and Exchange (SEC) commission was Trump’s shooting lamp, Trump Media and Technology Group of Trump, of $ 2.3 billion Bitcoin Treasury.
Bitcoin Treasury companies appear in all major global economies and this trend will continue in the second half of 2025, said Stephen Cole, co-founder and CEO of the Bitcoin Treasury Castle solutions, in Investopedia. Cole said:
“The second half of 2025 will mark a pivotal moment for the adoption of Bitcoin as a treasury intake, motivated by a convergence of world market trends, change of business strategies and institutional validation.”
Cole added that “the question of knowing whether to acquire bitcoin quickly goes from if to when” for all companies, whatever their size. In fact, by the end of 2025, Cole expects several major technology giants to start buying BTC and defining their allocation strategies.
Altcoins will always have a role to play
Despite the increase in Bitcoin Treasury companies, the demand for altcoins should continue for the rest of the year. David Lawant, head of research at Falconx, told Investopedia that despite the easier access to BTC, altcoins which have a “strong and distinct fundamental value proposal” will continue to perform well. Lawant added:
“Regulatory changes such as the bill on the structure of the cryptographic market and a more permissive position towards the experimentation of decentralized finances (DEFI) could unlock new powerful trends.”
Crypto ETF and IPO
The dry adopting a more friendly approach to cryptocurrencies under the Trump administration, more FNB are likely to be approved by the end of the year. Bloomberg analyst ETF James Seyffart said:
“I think we will see the vast majority, if not all, of the 19b-4 currently deposited obtaining approval by the end of the year.
A number of cryptographic companies have also become public since the beginning of 2025, with the IPO of Circle exceeding expectations with growth in the equity course of 475% in less than a month. Gemini also confidentially filed an IPO, while there are OKX reports potentially in public. The trend should continue for the rest of the year.
Bitcoin and Ethereum Price
Most analysts are optimistic about the prices of the BTC price in the second half of 2025. “Bitcoin is about to get out of a multi -year channel”, the pseudonym animals of BTC Stockmoney Lizards recently noted X.
Bitwise asset management has also respected its initial prediction of $ 200,000 BTC prices by the end of 2025, although the company is less safe from Ethereum’s capacity to recover. Standard Charterd also reiterated the price forecast of $ 200,000 BTC.
As for Ethereum, although the future seems uncertain, it may not yet be time to abandon. Lawant believes that the growing launch of Eth Spot ETH, associated with the fact that he remains “underestimated by many institutional investors”, means that there is “a significant place for a catch-up”.



