On May 2, 2025, under the golden dunes of Dubai, a distinctive web3 moving quietly. After the success of the inaugural event of “proof of connection” in Bangkok, Allspark Research once again joined forces with the UPCX to organize this KOL tour, serving as a flagship event during the week token2049 and marking an important step for the world series of “proof of connection” in the Middle East. More than a brand event, it was an experience of connection, collision and offline reflection.
This article guides you through the event, recreating strengths, real exchanges, key dishes and reflections from the Safari desert and is impatiently awaiting the new Directorate of the World Travel of the UPCX.
Authentic interaction: trust and collaboration seeds
The choice of Dubai desert as a scene was itself a daring innovation. On the day of the event, more than 33 web2 and web3 Key Opinion Leaders (Kols) of Dubai, India, Thailand, Turkey, Spain, the United States and the Philippines, crisscross the dunes and engaged in conversations under the stars. Bashing dune, camel walks, sunset photograph, VIP dinners, dialogues between guitar and oud, khaleeji dance and fire performance – all these experiences mixed the pioneer spirit of web3 with the vibrant culture of Arabia.
It is precisely these immersive cultural experiences and the open environment that brought the participants together, aroused curiosity and enthusiasm for innovation and collaboration. In such a friendly and free setting, everyone dropped their characters online, quickly establishing authentic connections and mutual trust.
On this basis, the central meaning of the Kol tour has gradually emerged – it was not only a feast of culture and experience, but also a practice of manufacturing the UPCX “seen”, “experienced” and “disputed” in the scenarios of the real world. The UPCX team did not hesitate to doubt, but rather welcomed all the questions with opening. Whether it is a high flow, financial security, web2 integration and web3 or an opening of the ecosystem, these subjects have become focal points for the discussion on site.
What left the deepest impression is face -to -face dialogue between the team and Kols on “the future of payments”. As a Kol of Thailand noted it, “the vision of the UPCX is ambitious, but what moved me the most was their will to communicate transparently and to face challenges in front, rather than boasting.” The event presented live demonstrations and interactive experiences, allowing participants to use mobile portfolios to test transfers and explore the DAPP ecosystem – These practical experiences have further deepened the understanding of each of the technology and the ecosystem of the UPCX.
The brand image of the UPCX also received a substantial boost from the event. Many Kols have shared on X (formerly Twitter) that offline interactions have given them a feeling of authenticity and confidence in UPCX – “It is no longer a name in a white paper.”
Unlike the traditional online AMA, face to face exchanges in the desert have made the construction of confidence much easier. The UPCX CMO Koki Sato has participated throughout, frankly sharing everything, industry trends and products for products to community governance and compliance strategies. The event also included special discussion sessions where Kols freely shared suggestions on product design, marketing and ecosystem collaboration.
In particular, the draw on site and cultural performances were interspersed throughout the event has effectively lightened the atmosphere and favored more intercultural interaction. Many Kols have pointed out that these relaxed social moments have transformed what was formerly “only online” partners into real worlds, planting the seeds for the continuous development of ecosystems.
Impact and communication: turn on global connections
According to statistics, this Kol tour attracted more than 500 kol and media applications, with 33 key influencers who finally participated in person, representing Asia, Europe, the Middle East and North America. The content linked to the event has been widely shared on platforms such as X, Telegram and YouTube, as well as covered in depth by more than ten media, in particular Coinrank, Coindar and Finedition, the total exhibition exceeding 10 million impressions – considerably improving the global recognition of the UPCX.
However, even more precious than the data is spontaneous word of mouth. As a Kol wrote on X: “Talking to the UPCX Face to Face team, I finally understood their technology and their ambition. The conversation under the stars of the desert was unforgettable.” Consequently, the UPCX brand has acquired not only technical credibility, but also a real human attraction and a global perspective.
This tour was not only a brand validation for UPCX, but also an inspiration for the Web3 industry – at a time when the digital wave rises in advance, the value of the offline connection becomes more and more important. Interaction Face to Face Trust Trust, makes the technology tangible and breathes into the heat community – an authentic experience that online activities simply cannot reproduce.
Conclusion: the power of connection, the prelude to innovation
The Dubai 2049 Kol Tour is another key step in the global expansion of the UPCX. Then UPCX will appear on webx in Tokyo. As CMO Koki Sato said, there will be more Kol Off-line, cluster, live events and co-creation activities in more countries to further extend the global ecosystem and community influence.
For readers interested in web3 innovation and payment transformation, the UPCX global course is worth being followed. Whether you are an industry veteran or a curious newcomer, this “desert in the world” experience reveals even more important possibilities for Web3 connectivity.
Can the UPCX continue to amplify the power of “authentic connection” and to conduct the decentralized evolution of payments and finances? Time will tell us. As a participant said: “The real web3 does not only concern code and protocols, but on confidence and connection between people.”
From Dubai to the world, the UPCX innovation journey has only just begun.
Learn more about UPCX:
UPCX is an open source payment platform based on blockchain which aims to provide secure, transparent and compliant financial services to global users. It supports rapid payments, intelligent contracts, cross -transactions, assets emitted by the user (UIA), non -fastible tokens (NFA) and stablecoins. In addition, it offers a decentralized exchange (DEX), APIs and SDKs, authorizes personalized payment solutions and incorporates POS applications and hardware portfolios for improved safety, by creating a single window financial ecosystem.
UPCX 1.0 white paper
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Company name: UPCX team
Contact: Jiso Liu
Notice of non-responsibility: The information provided in this press release is not a request for the investment, nor investment advice, financial advice or commercial advice. It is strongly recommended to practice reasonable diligence, including consultation with a professional financial advisor, before investing or negotiating cryptocurrency and titles.
