President Trump and his family’s crypto businesses cleared more than $1 billion in 2025, according to his latest federal financial disclosure. This was the same year that Bitcoin crashed more than 50% from its all-time high of $126,000, erasing all of the gains retail investors captured during the post-election euphoria.
World Liberty Financial, or WLFI, Trump’s decentralized finance platform, which allows users to lend and borrow crypto assets, has raised more than $500 million from token sales in 2025, according to the disclosure. A separate licensing deal tied to the TRUMP memecoin generated an additional $635 million. A Reuters investigation estimated the Trump family’s total crypto mining at $2.3 billion when stock monetization and vehicle sales linked to stablecoins are included alongside token revenue.
Besides WLFI, Trump-linked entities collectively control about 80% of the $TRUMP token supply, according to reports from CNN and Yahoo Finance. This concentration meant that the licensing structure effectively shifted trading fees and royalties back to Trump’s companies while retail investors, who bought at or near the narrative peak, absorbed virtually all of the downside.
To date, the token has lost 98% of its value since its launch just before Trump’s inauguration. For more details on how these numbers break down in the Trump family filings, check out this analysis of Trump’s crypto profits versus investor losses.
Hilary Allen, a law professor at American University and a leading industry critic, described the dynamic bluntly: “They gave them everything they could want. » On the question of legitimacy, Allen added that “the Trump family companies have not improved the perception that crypto is a scam.”
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Bitcoin ATH to Bitcoin Crash: What Really Happened
In the year since Election Day 2024, Bitcoin’s value has soared over 80%, reaching an ATH of $126,000 in October 2025, driven by regulatory optimism and strong ETF inflows. The pivot was quick. Just a few weeks ago, BTC fell to below $60,000, a 52% drop, with investors realizing around $3.2 billion in losses in a single day, the largest since the FTX collapse.
Several forces simultaneously caused the liquidation. ETF outflows were the main accelerator: US spot bitcoin ETFs lost $2.7 billion in a single week ending around June 5, 2026, with ten to thirteen consecutive days of net redemptions totaling $4.3 billion. The full picture of this institutional exodus is detailed in this breakdown of Bitcoin ETF outflows in June 2026.
The rotation of capital into AI and semiconductor stocks has driven hot money away from crypto. Strategy (formerly MicroStrategy), a publicly traded bitcoin accumulation company, has reversed its long-standing commitment to never sell BTC, shaking confidence in the HODLer institutional narrative.
RUMOR
Michael Saylor’s strategy may have just sold 491 BTC on July 1.
The transaction has not yet been confirmed, but if true, it would be one of the first signs that Strategy is scaling back its Bitcoin position after years of “never sell” stories.
What’s more… pic.twitter.com/ljLxBvFCIv
— Crypto Rover (@cryptorover) July 3, 2026
Forced liquidations in the highly leveraged crypto derivatives market then worsened the price decline. When BTC broke the $62,000 support level in early June, around $1.5 billion in leveraged long positions were liquidated within hours.
Yusuf Fakhro, a partner at crypto infrastructure firm ARP Digital, said in a research note this week that “the most violent sell-offs appear to be moderating, but demand has not yet returned,” projecting a “slower hemorrhage.”
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Regulatory red carpet, Trump and the reality of the crypto market
The Bitcoin crash occurred despite an unprecedented political tailwind. The White House appointed industry-friendly officials to the Securities and Exchange Commission (SEC), and the SEC subsequently dropped a series of enforcement actions against crypto companies with ties to the Trump family.
The administration also proposed a strategic bitcoin reserve, a government-held stockpile of BTC intended to guarantee the token’s value, and championed two bipartisan bills aimed at establishing clearer federal rules for issuing and trading digital assets.
Eswar Prasad, professor of economics at Cornell University, believes the long-term picture remains constructive:
“This will of course boost the demand and valuation of digital assets, implying a healthy future for this entire ecosystem, despite some short-term obstacles.”
What Prasad’s framework leaves unanswered is the question of distribution: on whom the ecosystem depends and at whose expense.
Retail investors who bought BTC in the run-up to the October 2025 peak, or stocked up on TRUMP memecoin at launch, are sitting on losses measured in tens of percentage points at best and near-total wipeouts at worst. Trump, when asked about conflict of interest issues at Joint Base Andrews, attributed his wealth gains to the stock market rally.
To this day, the White House maintains that he does not actively manage his businesses or investments. But its financial statement tells a more specific story.
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Post-Trump Crypto Profits Hit $1 Billion As Bitcoin Crashes 50% From Its ATH appeared first on 99Bitcoins.
