World Liberty Financial, a new decentralized finance (DeFi) protocol backed by Donald Trump and his family, announced plans on Tuesday to begin selling tokens, just three weeks before the presidential election in which Donald Trump is the Republican nominee.
“Big news!” The public sale begins on October 15, open to anyone who qualifies via the whitelist,” the project’s social media account announced via X on Friday.
Source: X
The project is led by Zachary Folkman and Chase Herro, who were previously involved in Dough Finance, a DeFi platform that suffered a $2 million loss following an exploit in July. Despite this history, members of the Trump family, including Donald Trump, have publicly supported the new company. Donald Trump has been given the title “Chief Crypto Advocate,” while his sons Eric Trump and Donald Trump Jr. are “Web3 Ambassadors.” His youngest son, Barron Trump, is listed as the project’s “DeFi visionary.”
World Liberty Financial aims to raise $300 million through the token sale at a valuation of $1.5 billion. The token, called WLFI, will serve as a governance token for the protocol, allowing users to vote on initiatives related to its development.
In a proposal submitted to Aave governance forumthe project outlined plans to launch on Aave’s v3 platform on the Ethereum mainnet. This would involve providing liquidity for assets such as Ether (ETH), wrapped Bitcoin (wBTC), stablecoins, and potentially other digital assets.
Globally Accessible DeFi Protocol
In an environment job Through the project, they declare that World Liberty Financial, Inc. (“WLFi”) is set to launch a comprehensive and globally accessible decentralized finance (DeFi) protocol, combining cutting-edge technology, extensive expertise in cryptography and brand influence.
This protocol aims to democratize access to digital asset systems, enabling permissionless and peer-to-peer transactions for users around the world. At the same time, WLFi will introduce the WLFi Governance Platform, allowing $WLFI token holders to participate in the development of the protocol through decentralized governance.
The WLFi protocol is designed as an all-in-one solution for DeFi users around the world, developed by leading cryptography experts. Leveraging strategic partnerships and extensive distribution channels, WLFi seeks to redefine DeFi for mass adoption, integrating advanced blockchain technology and user-friendly features.
Source: WLF
Fast and accessible DeFi
The WLFi governance platform will allow the community to control key aspects of the protocol. Through this decentralized platform, WLFi’s goal is to facilitate widespread adoption by making DeFi more accessible, intuitive and community-driven. WLFi intends to offer users a seamless onboarding experience with social login and one-click wallet creation, aiming to provide a leading DeFi application with the scale and reach needed for a worldwide use.
Subject to approval through its governance platform, WLFi plans to operate on both Ethereum and Scroll. Ethereum, with its significant liquidity, is well suited for large-scale institutional capital, while Scroll’s fast, secure and gas-free transactions through paymaster services improve the user experience for everyday users.
The future of WLFi
WLFi propose to launch on Aave, pending successful governance votes by AaveDAO and the WLFi governance platform. If approved, this would allow users to access Aave’s leading non-custodial peer-to-peer borrowing and lending platform, combining the core lending and borrowing functionality of DeFi with the user experience of modern web applications.
Luke Pearson, general partner and research cryptographer at Polychain Capital and advisor to WLFi, described the project as “a unique opportunity to create an accessible and secure platform for both seasoned crypto users and newcomers.” The ability to bring advanced programmable finance to institutional players and global markets is a major step in expanding the reach of DeFi.
Doubts from the Aave community
THE proposal on the Aave Governance Forum discusses the potential deployment of World Liberty Financial (WLFi) on Aave’s Ethereum mainnet v3. The proposal focuses on using the platform for liquidity provisioning with assets such as ETH and WBTC, while dynamically managing risks by adjusting supply caps based on the stable liquidity of coins.
Several community members have requested clarification and additional details on these plans and how WLFi intends to implement them within the Aave ecosystem.
While many community members were supportive of the users and the attention the proposal would bring to Aave, others are more skeptical, like user icaretoomuch who wrote: “I believe this proposal presents significant risk to the Aave protocol for little gain. I would encourage WLF to create its own fork/protocol independently and gain the trust of the crypto community before asking the largest and most trusted protocol in DeFi to take the risk of collaborating with an entity run by people of questionable backgrounds 19including several convicted criminals.
For me, a huge red flag is the old WLF website itself, which was plastered with images of Trump. How many times has the crypto community been burned by a cult of personality?
The irony of a man known for failing to repay his creditors by launching a decentralized lending protocol is almost too good to be true.
This project is supported by a former American president and his family, currently running for a second term. Does this support Aave’s values of involving state actors in the protocol? Is it beneficial for Aave to collaborate with an entity associated with the Trump personality cult that actively sows hatred, fear, lies and dissension throughout the world 2? Are these the values of Aave and the crypto community as a whole?